What does it mean to be sale-ready?
Every document a buyer and their lender will ask for exists, tells the same story, and survives scrutiny. Roughly 70% of businesses listed for sale never sell, and most of those failures are preparation failures, not business failures. DealReady.AI compresses that preparation into 24 to 48 hours.
Why do most business sales fall through?
A buyer’s accountant spends one afternoon finding the contradiction you didn’t see: an add-back with no evidence behind it, one customer doing 40% of revenue, a forecast the historic numbers don’t support, or an asking price no lender will fund. These are preparation failures — all fixable before you go to market, which is exactly what the exit-readiness audit catches.
How much does it cost to prepare a business for sale?
A broker typically charges £3,000–£10,000 upfront plus commission. An accountant’s valuation alone runs £2,000+. DealReady Core is £495 one-time; Pro is £1,995 one-time, including the portal listing and partner introduction.
What exactly do I receive?
Core (£495): valuation, exit-readiness audit, net proceeds statement, data quality report, in 48 hours. Pro (£1,995): everything in Core plus the full go-to-market pack (memorandum, teaser, EBITDA schedule, 3-year model, fundability report) plus the portal listing and partner introduction, in 24 hours. Pro Plus (£3,995): everything in Pro plus Mohamed’s personal deal review and the full DD question bank.
How is this different from using ChatGPT?
ChatGPT writes documents. DealReady builds a case that survives due diligence. Every number comes from one questionnaire through one financial engine, so the valuation, memorandum, model and add-back schedule all reconcile line for line — exactly what buyers’ accountants check. And the system is built on real SME M&A experience, not generic AI.
Do you sell my business for me?
No — deliberately. DealReady prepares your business and introduces you to a Certified Partner: a vetted broker who runs your sale, negotiates and completes. We never negotiate, handle funds or give transaction advice.
Will anyone find out I’m selling?
No. We sign an NDA before you submit anything. Your teaser is anonymous by design — no name or identifying detail. Your full memorandum only goes to buyers who’ve signed an NDA and been qualified.
What if my business is worth less than I hoped?
You’ll find out from us, privately, for £495 — not from a buyer after six months of talks. The audit shows the gap between your hoped-for price and what a buyer can actually fund, plus the fix-list to close it.
My business is small — is EBITDA even the right measure?
Often not. Smaller owner-operated businesses are usually valued on Seller’s Discretionary Earnings (SDE) at different multiples from EBITDA deals. The engine applies the right basis for your size automatically.
What happens to my data?
We keep your information securely for 90 days after you download your documents, then delete everything (unless your portal listing is still active, in which case we hold it until you complete or withdraw). Never shared with third parties without your go-ahead.
How long does the questionnaire take?
Most owners complete it in 2 to 4 hours, mainly gathering figures from their last three years’ accounts. You can save your answers and return whenever you want. The more detail you give us, the stronger your pack.
What’s the 14-day guarantee?
Your pack is judged on one standard: would a Certified Partner take it to market as delivered? If it doesn’t reconcile, or a partner wouldn’t run with it, tell us within 14 days of delivery — we’ll fix it, or credit your full purchase toward higher-touch services.
Do you guarantee my business will sell?
No, and no one credible will. What we guarantee is deal-grade documents, a lender-tested price and a prepared answer to every hard question — the preparation that separates the businesses that sell from the ones that don’t.
